Directory:Comcast Business Community articles by Gregory Kohs
Gregory Kohs was a contributor to the Comcast Business Community website. Kohs was actively writing blog posts there in 2014 and 2015. Archived copies of these articles are documented here for posterity.
Archive
2014
- Competitive Intelligence (on a small budget): Part 1 - December 19, 2014
For over 20 years, I have designed, deployed, and analyzed survey research for huge enterprises you’ve heard of (like AT&T, SunTrust, Accenture, and Comcast), as well as for smaller companies you may have never heard of (like Synergistics Research, Essex Industries, and the Indoor Tanning Association, for example)...
- Competitive Intelligence (on a small budget): Part 2 - December 24, 2014
Here’s the second installment in a continuing series on “Basic Market Research for Small Business” where we pay special attention to helping businesses that have little to no research budget. Last time, we talked about how inexpensive competitive intelligence might start with a do-it-yourself web evaluation. Now, I’d like to present another aspect of competitive intelligence that you may be able to accomplish for just a small amount of money...
- Competitive Intelligence (on a small budget): Part 3 - December 31, 2014
We’re back with a third installment in a continuing series on “Basic Market Research for Small Business” where we pay special attention to helping businesses that have little to no research budget. In previous articles, we’ve discussed inexpensive ways to perform a competitive web evaluation and to conduct mystery shopping. Next, I’d like to present another aspect of competitive intelligence that you may be able to accomplish for just a small amount of money. ...
2015
- What Exactly ARE Businesses Doing Online? - April 14, 2015
There’s no doubt that business people are spending more and more time online. But what exactly are they spending their time doing? We fielded a survey to find out – we asked 773 respondents, who are business decision makers, how many times per week they perform a variety of activities...
- Working From Home and On the Road - April 24, 2015
Technology makes it easier to be productive without being in the office, and working remotely has become routine for many employees. We wanted to know how prevalent it is today. We tackled the question from two perspectives...
- 3 tips for choosing a point of sale system for your business - June 23, 2015
When it comes to choosing a Point of Sale (POS) system, there are numerous options available to buyers. We surveyed over 640 business professionals to learn more about implementing a POS system in a business setting. This data can be helpful whether you’re trying to determine whether or not a POS system is right for your business, or if you’re trying to decide which features to include...
- Is your workplace secure? Here’s how other businesses are locking up in case of emergency - June 23, 2015
More often than not in today’s business landscape, the word ”security” is used in reference to technology. Is your data secured from a natural disaster or disruptive event? Is your network secured from a potential breach? These are the questions that businesses typically ask themselves when it comes to security. However, with so much emphasis put on the security of virtual networks and infrastructure, have businesses forgotten about securing their physical office spaces? We surveyed 117 business panelists to learn how they’re taking measures to provide on-premises security for their businesses...'
- Overcoming Home-Based Business Obstacles - July 6, 2015
Since it’s in the general nature of many home-based businesses (HBB) to cloister most of the work tasks in the owner’s home (or in a very small office), it can often be a challenge for those business owners to gain access to other business professionals for tips, advice, or general consultation...
