Directory:Adify

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Adify Corporation
Adify logo.png
Type Privately held, indirect, wholly-owned subsidiary of Cox Enterprises
Founded Template:Country data United States2005
FounderLarry Braitman, Richard Thompson and Russ Fradin
Headquarters 1000 Cherry Ave., Suite 200, San Bruno, California, Template:Country data United StatesU.S.
Key peopleRuss Fradin, Founder, President
Franklin Vincent, CFO
Steven Heyman, CTO
Jim Larrison, CRO
Rodney Mayers, COO
Heidi Carson, SVP, Product Management
Glenn Fishback, SVP Media Sales
Joelle Gropper Kaufman, SVP, Marketing
Artem Mikhlin, SVP Strategy & Corporate Development
Max Ochoa, General Counsel & SVP, Human Resources
Jon Prall, SVP Engineering Operation
Kevin Tan, SVP, International
IndustryInternet, Media, Technology, Online Advertising
ProductsAdify Network Builder, Adify Media, Adify Amplified, Adify Elite Publisher Network, Adify Ad Server
Employees124 (2009)
Contact 1 877 GO ADIFY
Reference Adify.com


Products and services

Adify Network Builder and Adify Media.

History

In the summer of 2005, Silicon Valley veterans, Larry Braitman, Richard Thompson and Russ Fradin founded Adify.

International expansion

International users of Adify Network Builder include:


• Motorsports Network: Founded by former MTV Japan executive, Simon Godden, Motorsports Network is the first Japanese vertical ad network built using Adify Network Builder.

• theScore.com Sports Federation: theScore.com Sports Federation was created by Score Media, which delivers sports news to 6.4 million homes across Canada.

• FT Partner Sites: UK based media company, The Financial Times, partnered with Adify to build the FT Partner Sites network to extend its reach via niche partner websites.

• AdChakra: AdChakra is becoming a significant resource for publishers and advertisers looking to capitalize on the company's 61 million impressions in India.

• Mokono Media: European mokono offers significant reach in the European blogosphere, thereby offering efficient execution of national and pan-european campaigns as well as a deep understanding of blogs and bloggers as a group.

• She Network: Swedish vertical ad network focused on reaching females who are interested in fashion and beauty.


In March 2009, Adify announced in a press release that it would expand its presence in Australia. Adify currently partners with the following Australian network builders:


• Gourmet Ads: Founded by renowned Australian Celebrity Chef, Benjamin Christie, Gourmet Ads is the first Australian vertical advertising network focused on delivering major brand advertising to food, wine and beer enthusiasts.

• The AdTorque Network: The AdTorque Network is the leading Australian automotive advertising network serving both the local and international market.

• VerticalMedia | TRAVEL: With exclusive partnerships with some of Australia’s largest travel sites, VerticalMedia | TRAVEL is Australia's only travel focused vertical ad network and is one of the fastest growing travel and holiday ad networks in the world[1].

References

  1. ^ <templatestyles src="Module:Citation/CS1/styles.css"></templatestyles>Dougherty-Wold, Alicia (March 10, 2009). "Adify Widens Global Leadership Through Expansion in Australia". adify.com. Adify. Retrieved May 25, 2009.

External links

Adify company websiteAdify Network BuilderAdify MediaAdify Elite Publisher Network

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